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Gadgets

Dyson's New Straightener Uses Liquid Cooling to Cut Hair Damage

The $329 Corrale CoolShine adds active cooling tech to Dyson's flexing plate design, part of a fresh push into beauty hardware.

Dyson is expanding its hair care lineup this month with two new devices: the $329 Corrale CoolShine straightener and the $249 Airsmooth dryer brush. The CoolShine builds on the original 2020 Corrale's flexing copper plates but adds liquid cooling pipes that pull heat away from hair immediately after styling, aiming to leave strands smoother and cooler to the touch rather than residually hot.

The Airsmooth, meanwhile, is a combined drying-and-styling brush featuring new anti-snag bristle tech designed to reduce breakage and pulling while brushing wet hair.

Both products follow Dyson's recent launch of a camera-equipped electric toothbrush, signaling a broader push to bring sensor and thermal engineering from its core vacuum and fan business into everyday personal care gadgets.

Why it matters: Dyson is increasingly treating hair and oral care like thermal engineering problems, reusing motor, airflow, and now cooling tech from its vacuum business to justify premium price tags. Whether liquid-cooled straighteners meaningfully reduce heat damage versus just marketing spin is the real test, but it shows hardware innovation still has room to grow even in mature beauty tech categories.

Sources: The Verge